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The Adobe Photoshop Lightroom 5 Book: The Complete Guide for Photographers by Martin Evening
Click on the Free Trial button located on the menu bar. Enter a valid email address in the provided space and click the Continue button. Remember which email address you use, as this will be your Adobe username.
After the payment method is approved, you can create a password and click the Complete Account button. The installation file will automatically download to your computer. The Setup Wizard will open with a page about entering your password to begin the installation. Click Continue to start. While installing, there will be several survey questions about your experience with Photoshop, your role, and your creative interests.
When the Creative Cloud installation is complete, it will automatically begin installing Photoshop. This large file can take around a half-hour to forty-five minutes to install, depending on your internet speed and computer. Download the Photoshop Free Trial today. Photoshop is a layer-based editing program. What this means is that for each action you take, a new layer is created.
The program comes packed with tools that can adjust color tones, add texture, filters, text, hundreds of fonts, magic wands — the list just goes on and on.
I will say that, for most questions you might have, YouTube will have some helpful videos that will help with basic editing and photo touch-ups. This is a basic overview of some Photoshop features. Perhaps one of the most essential features of Photoshop is using layers to create your project. It not only gives you complete control over every aspect of your work but allows you to treat each object as an independent object.
This means you can change colors, opacity, add borders, and easily move each object without affecting anything else on the page.
Additionally, if you make a mistake, you only need to correct the one layer and not worry about the entire file. Photoshop has a group of tools known as Selection tools because they make it easy to select different objects that you want to edit. Photoshop has intuitive tools that make it easy to remove blemishes from pictures, including getting rid of red-eye, wrinkles, adjusting body shapes, changing the colors, cropping, trimming, sharpness, a wide selection of filters, and more.
In addition to hundreds of font options and colors, Photoshop has many different text styles that allow you to insert the perfect vibe into your project.
Some of the options include fisheye, bubble in, bubble out, bridge, reverse. Photoshop supports SVG OpenType fonts, which have become extremely popular with responsive designs that work for both computers and mobile devices, and recently added emoji fonts. Photoshop has added a video editing element to its collection of features. The multitrack editing board allows you to merge multiple files, crop, trim, splice videos, add text overlay, and insert filter.
You can also add an audio track, with the option to fade in and out, adjust the volume, and mute it. Neural filters are one of the newest and most exciting additions to the software. It uses AI machine learning, powered by Adobe Sensei, and generates new contextual pixels to alter the image. Surprisingly, the filters are not that hard to use, and you can easily manipulate the images. The face tools use sliders, and you can adjust them to change happiness, anger, and surprise levels. And after playing around with the filters, I added a little smile, took some years off my face, and shortened my hair.
These days, Photoshop is known for its drawing tools, selection, and font tools — but when it first came out, Photoshop was for photographers. Adobe has gone back to its roots, so to speak, by upgrading its photo editing features.
This includes support for raw camera files and excellent tools for correcting flaws and adding in natural effects. Here are a few other new upgrades that can improve the quality and appearance of your pictures. It is a bit surprising that it took so long for Photoshop to add this feature. But now, instead of working with making tools and layers, you can turn that cloudy sky into a bright blue sky with a click of the button. There are also plenty of customization tools available so you can get your sky looking perfect.
Photoshop has always had a blur tool, but it has been improved with AI. Another advantage is the tool gives you control over out-of-focus or blurry items in the background.
The content-aware crop tool is perfect for when you take a picture in portrait mode but need to display it in landscape mode. This tool will fill in the sides of your image with matching content. This works best with easy to duplicate patterns such as the sky, buildings, and the beach. The biggest difference is that while Neural filters work with AI and add contextual pixels, Liquefy works with the pixels already in the image. If you have a blurry picture, thanks to a shaky hand, or perhaps you snapped the shot while riding a roller coaster, Photoshop has a filter for you.
Photoshop has done many cool things with fonts over the years. Their latest updates will save you time and energy and allow you to maintain consistency with different documents. A search function lets you filter fonts by classifications like Serif, Script, and Handwritten.
Based on these attributes, you can see all similar fonts, choose your favorites, and preview any font by hovering over it with your mouse. Photoshop has come a long from its early days as a photo editing software. One of the biggest improvements is the addition of video editing tools. Now you can add the same types of editing layers to videos that you can add to an image. Each video track is treated as a separate layer, allowing you to make changes or work on it separately from the other clips.
Photoshop has all the basic video editing tools so you can split, trim, splice, and merge multiple videos. You can also add an audio track, fade it in and out, adjust the volume, or mute it. The editing options include fixing overexposed or underexposed videos, cropping, and adding a wide selection of filters.
This allows you to work on multiple tracks and apply keyframing. The one area that is a bit lacking is the transition options between videos is a bit limited, with the only option being a variety of fades. All movie or video files are saved as PSDs by default, but you can export them with H. There are also multiple resolution options, depending on where your video will be shown. These include p, p, and 4K. Download Photoshop Today!
Go through the basics of exposure, composition, and lighting. What works well, and what could be improved? What do you think your instructor would say about your handling of the fundamentals? What fundamental of photography do you think you need to focus on improving when taking your next photo? Keying in on the fundamentals will keep your self-editing objective and turn the process into a powerful learning experience. Be your own worst critic — but be kind to yourself. For many artists, this is natural.
Being your own worst critic can be a valuable tactic. But if you are going to be hard on your work, make sure you cut yourself some slack. Some work you make will be disappointing.
Enter workshop mode. You get out of your own way a bit when you do this and have the chance to speak objectively. Alternatively, writing a few sentences about your response to your photo is a good way to organize your thoughts.
Saving this written feedback can be valuable, as you can look back on your work with some distance and see how your reaction to it changes over time. As you decide on your educational path, you need to ask yourself a few questions:. What are your goals? Where do you want photography to take you? Do you want it to be a full-time job? An especially rewarding hobby? A fun and lucrative side hustle?
Knowing your goals and scaling your educational path alongside your goals is a good way to decide on the right kind of program. Who are your idols? See what they did in terms of education. But knowing who you look up to and understanding how they got where they are is a good way to decide on the right educational path. What is your current life situation?
You need to be realistic. Maybe you take an online course, earn an online photography degree, and make some money as a photographer for a few years before you have the earnings and confidence to pursue a more advanced photography degree at a college. What kind of photography do you enjoy the most? Different classes and programs focus on different things. Are you looking to do commercial photography? More artistic photography? What kind of earning potential are you looking for?
Do you want a class that touches on photographic history and art criticism? These are all things to consider when choosing a class. Before signing up for or applying to a class, reach out to any valuable resources. These could be admissions officers, former students, or instructors.
Explain your goals and see if the class content matches up with those goals. Go on a tour of a photography school and do plenty of online research. Take it seriously and weigh your options carefully. In many ways, mastery in photography is about mastery of tools. What lighting equipment do you need to evoke a specific mood? Having the right equipment makes everything easier. Different types of photography call for different tools.
There are certain cameras that transcend type and work in a variety of settings. Another complicating factor is the evolution of different technologies.
You want a camera, photo editing software, and a laptop that all work for you, as well as a host of other tools that help take your photos to the next level. Choosing a camera is one of the biggest decisions a new photographer makes. For instance, when you buy a mattress, you probably consider what type of sleeper you are. Do you sleep on your side? Do you tend to toss and turn? Do you run hot or cold during the night? These are all questions that tease out what kind of sleeper you are.
What are your needs? In that case, you probably want something that allows for versatility. Do you need high shutter speed? Powerful autofocus? Do you want something lightweight, or are you OK with something bulkier? These are the questions you need to answer. What are your options? Compact cameras, DSLRs, and mirrorless cameras are the three main types worth investigating.
They each have different pros and cons in terms of features and price. Do your research. The most important thing is comprehensively researching your options. Read reviews online. Familiarize yourself with different brands. Watch plenty of YouTube videos and collect as much information as possible.
All the resources you need are out there, ready to help you find the best possible camera for your needs. But you still want a camera that allows you to explore, make mistakes, and grow as a photographer. Not every photography purchase involves going to a store.
There are also plenty of tools for photographers online. These include photo-editing tools, useful instructional resources, and more that will help you advance your skills. When you think of photography, you probably imagine holding a camera to your face and composing beautiful images. You also have to edit tons of photos.
Luckily, advances in technology mean most laptops are able to give photographers everything they need to succeed. But some laptops offer features that are more aligned with the needs and lifestyle of a photographer. What should you look for when seeking the best laptop for photography? Advances in technology mean that most brands offer pretty vivid displays. You also no longer need to worry about storage, as external hard drives and the cloud have made it easy to store tons of image data.
So do your research, weigh your options, and seek out a laptop that works for you. Fortunately there are plenty of options out there that can work for just about any type of photographer. Taking photos is only half the battle — editing is the other half.
And becoming a master of photo editing can take your skill set to a whole new level. While several free editing programs are powerful and offer plenty of features, they do have limits. And be aware that changing tools and learning a new set of controls can be tough. The options for starting a photography business are varied — and there are plenty of paths to success. At their heart, photos are about capturing memories. So when an important event happens, a photographer is usually there.
There are many types of photography you can pursue. Here are the steps you should take. Understand your audience. Always be clear about who your audience is and you will always be in business. Identify the most monetizable types of photography.
Some types of photography make more money more consistently than others. Keep in mind your own interests. For instance, the best wedding photographers are able to tap into the palpable excitement of a wedding — and that passion comes through in the photographs.
Assess the market around you. When one suburban mom realized her children were constantly having their photos taken — for graduation, sports, prom, etc.
The best business plans often come from organic market needs. And someone looking to get into fashion photography will likely have more luck finding clients in Milan than they would in, say, rural Kentucky. So before you dive in and commit to a type of photography, ensure that your community has a need for that kind of photography.
Focus on one or a few types — and practice. There are lots of ways to practice before diving head first into a business. Learn from the best. Who are the best wedding photographers out there? Who is absolutely nailing it in the world of pet photography? Gather as many role models as possible and learn from them. Then try to find more humble businesses that are in the early stages but finding success.
Ideally study photographers who are working in a market similar to your own. Focus not just on their work, but also on their business model. Keep these resources at the ready as your business launches.
Speak with business experts. Nix emphasizes the importance of having the right people in your corner, such as a business attorney, an accountant, and an insurance agent. An attorney will help you set up your business from a legal standpoint especially with your client contracts , while an accountant can show you how to properly handle your taxes.
Your insurance agent can help you figure out the best way to protect your business from liabilities. Develop a marketing strategy. Getting the word out about your photography business is crucial. So start drafting a marketing plan. For instance, some photography businesses get off the ground with a stunning Instagram. Drones are becoming a bigger and bigger part of photography. As technology advances, drones are being used for beautiful aerial photography.
Want to know the best drone for photography? Or the features to consider when selecting a drone? This is where developing an effective marketing strategy enters the frame. Build a portfolio. Of course, your portfolio can be as big as you want it to be. Literal duplicates are obviously unnecessary. But even having multiple portrait shots from the same angle and with the same lighting and composition can be unnecessary.
Pick the best one and let that photo do the talking! The internet is your friend. It can be hard to imagine how photographers promoted their businesses before the internet. Between a personal website and social media feeds, you have so many opportunities to show off your work in an easily accessible way. Facebook ads are an affordable way to draw people to your work and find clients. Make your work sing. Too many photography websites have clunky templates that detract from the portfolio on display.
Opt for a minimal template. Web hosting platforms like WordPress usually offer templates that are specifically designed to showcase photography.
There are also widgets you can add to your site that allow visitors to zoom in on pictures and view them in an easy and illuminating manner. Build relationships. Having an online presence will definitely get your name heard.
Posting about your business on social feeds and getting your own domain puts your work out into a rich ecosystem of potential clients. Still, word of mouth can be effective.
Work on face-to-face interactions where you can build relationships. One client can turn into three clients down the road if you deliver great photographs, great service, and encourage referrals.
For instance, offer a free photo shoot to anyone who refers a friend. It takes creativity and curation to promote your work. Find what you do best, display it, and find creative ways to turn the viewers of your work into loyal customers. At the end of the day, the best way to grow your business is to consistently deliver fantastic work to your clients while being a joy to work with. Sure, business cards may seem old-fashioned.
But entrepreneurs have been relying on them for self-promotion for centuries. Even today, years later, business cards stand the test of time as a great initial way to promote your brand. Setting up a portfolio is one of the most crucial steps in promoting your photography business. A portfolio puts your skills and style on display. Here are a few easy things to consider when creating your portfolio:. You can also get started with one of these HTML templates. Here are some other things to keep in mind when setting up a portfolio and website:.
Pick a simple domain name. Plenty of photographers just use their first and last name then tack on a. Have an about page and a contact page. When people get to your website, they want to learn a bit about you. What are your credentials? Where did you study photography?
Who have you worked with in the past, if applicable? What are your specialties? What is your general workflow e. In fact, many websites just include this information tastefully on the homepage.
Then include all of your contact information. This means your phone number, email, and social media profiles. Give your potential clients many diverse ways of reaching you. Let your photos do the talking.
The page where you place your portfolio should be very minimal — think a white background that is free of text. This way, people can focus on the photos and not be distracted by a busy background. Categorize your photos if necessary. Within your portfolio, you should divide your photos by type. For instance, if you have both still life photos and portrait photos on your website, sort them accordingly instead of mixing everything together.
You can include a dropdown menu that allows you to easily navigate between photos or tag each of your photos by type so that your portfolio is organized and easy to navigate. Add some character. Sure, your website should be pretty straightforward — some quick personal info combined with your portfolio.
After all, you want to brand your business and enable it to stand out from the pack. Emphasize searchability. Having a website is one thing; getting your target audience to visit it is another.
To get organic traffic to your website, Nix recommends ensuring your content is search engine optimized. If, in fact, you are a wedding photographer in Nebraska, but you get the picture! Social media thrives on photo sharing. Instagram and Snapchat are all about pictures — and pictures figure prominently on Facebook, Twitter, Tumblr, and Pinterest too. Plan on making social media one of the cornerstones of your marketing strategy.
Here are a few things to consider as you use social media to promote your photography business:. Carefully curate Instagram. Instagram is the central hub for many photographers. You might just find that some prospective clients show up in your comments and direct messages. Be interactive. Instagram, Facebook, and Snapchat all allow you to have stories.
These are a great way to interact with customers on the go. See a pretty sunrise on your morning commute? Snap a photo of it and upload it to your story. This is a great way to keep your brand chugging along — and it shows prospective clients that photography is your passion at any hour of the day. Be aware that social media skews younger. This is one of the great bonuses of social media. You have a large audience of generally younger people who love to share content and interact.
So always be sure to share content that is fresh and in step with internet culture. Periodically post your business information. But every few months, post a story or photo that reminds people of the services you offer. Advertise on social media. The world of social media advertising can also pay off big-time if you do it right. Buying ads on Facebook, for instance, is a great way to push your brand in front of a wider audience. Of course this costs money, so be sure this is a worthwhile investment and within your budget.
Social media is a hub of photographic content. Post good content consistently and you can be pretty confident that people will find it and want to work with you. Connecting with other photographers is a great way to grow your client list. Yes, you are technically in competition with other photographers for clients.
But there is still a nice level of solidarity within the community. Other photographers care about their craft — so they always like to see other photographers producing great work. Join photography communities. There are all sorts of online message boards and social media groups specially designed to connect photographers with others in their profession.
These are a great way to get feedback, learn about the newest technology, and potentially find collaborators. Go to festivals and expos. In-person networking events are naturally a great way to meet people in your industry.
Going to a photography festival can also introduce you to new cameras and equipment that might benefit your business. These events are also a great chance to hand out your business card and find people to work with down the road. This is where you come in. Connect on social media. Follow other photographers on Instagram, Twitter, and any other platform they use.
Cheer them on with positive comments or chime in with an intelligent question about the camera or equipment they used for a certain photo. This is a great chance to build relationships with others in your field. Cameras and equipment cost a great deal of money. So photographers are always looking for tools that can save them money while making their jobs easier.
Adobe Photoshop Lightroom 5 books, eBooks, and video | Adobe Press – Other people also downloaded this
The Adobe Photoshop Lightroom 5 Book: The Complete Guide for Photographers by Martin Evening (Paperback, ) · Pre-owned: Lowest price. The lowest-priced item. The Adobe Photoshop Lightroom 5 Book: The Complete Guide for Photographers 1st Edition · Kindle $ Read with Our Free App · Paperback $ – $ 42 Used. Presents step-by-step instructions on using Adobe Photoshop Lightroom 5, covering such topics as organizing photographs, making adjustments, editing.
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Presents step-by-step instructions on using Adobe Photoshop Lightroom 5, covering such topics as organizing photographs, making adjustments, editing. Adobe Photoshop Lightroom was designed from the ground up with digital photographers in mind, offering powerful editing features in a streamlined interface.
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